You’ve scored an interview for that job you’re after – perfect! Now make sure your hard work and hopes aren’t in vain by smashing the interview with our tips.

Do the Prep Work

Preparing for an interview is the best way to ease your nerves. In the days before, prepare what you might need for the interview. This might include:

  • Examples of your work
  • Testimonials and recommendations from clients
  • Any work required for the interview, such as a written article

You should be able to get a decent idea of the questions you’ll get asked from the job description. You’ll need to show how you’ll be able to handle the requirements and the responsibilities of the role by drawing on your experience, knowledge and skills. If you have any relevant qualifications, be sure to mention that too.

You may be asked to put together a presentation or prepare a portfolio.

What to Wear for an Interview

Consider the workplace culture. Some companies are stricter about dress codes than others, for example companies in the finance, legal and real estate sector. But in the digital marketing industry there’s generally a more casual approach to workplace attire. In other words, jeans are more likely to be perfectly acceptable – but do stick to darker colours, without any rips or embellishments.

You want to feel good in the clothes you wear for a job interview. They should fit well and make you feel confident. If you don’t have an outfit that makes you feel that ‘you’ve got this’, go out and get one. Some online retailers allow you to get clothes delivered to try on, with the option to purchase if you like them.

Decide what you’re going to wear a few days before the interview. See how your outfit looks sat down as well as standing up, so you’ll see what the interviewers will see. Check each item for any stains, holes or snags to make sure it’s all in good condition. If you buy new shoes, remember to take the stickers off!

Keep it out of reach of pets and children so that it’s clean and ready for you to put on. On the day, have a final check over to make sure it’s all still looking good!

Even if you’re having a video interview, it’s still a good idea to get dressed up to put you in the right frame of mind.

Avoid wearing anything too tight or revealing. If you’re a fidget when you’re nervous, avoid anything with zips or tassels that you could fiddle with. It’s a dead giveaway that you’re nervous and it’s the little details that can make all the difference when making a good first impression and standing out from other candidates for the right reasons.

A few final thoughts for a successful job interview

The main point of an interview is to see if you are a good fit for the company – and vice versa. Remember you should take this opportunity to get a better understanding of the company, their values, the way they work and the culture. You want to be sure that you’ll be joining a company that you want to work for.

With this in mind, prepare a few questions for the interviewer. If you’re going through a recruitment agency, they’ll be able to guide and advise you on all aspects of the interview.


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