Associate Director / Senior Associate Director – Consumer Brands & FMCG (UK & Global Activation)
📍 London, UK (Hybrid)
💰 Salary: £65,000 – £75,000 + benefits
About the Role
We’re looking for a highly experienced, strategically minded Associate Director / Senior Associate Director to join our Consumer Brands team, leading high-impact UK and global FMCG campaigns. This is a senior leadership role for someone who thrives at the intersection of brand storytelling, cultural insight, and integrated communications.
You’ll be responsible for driving best-in-class campaigns across earned, owned, and social channels—delivering standout work that influences culture, builds brand equity, and drives measurable business results.
Key Responsibilities
- Lead the strategic development and delivery of integrated campaigns for major FMCG and consumer brand clients across UK and international markets
- Act as a senior client advisor, building trusted relationships at director and C-suite level
- Oversee multiple workstreams, ensuring creative excellence, operational efficiency, and commercial success
- Drive global activation strategies, ensuring consistency while tailoring to local markets
- Inspire and mentor senior team members, fostering a high-performance, collaborative culture
- Partner with creative, digital, influencer, and analytics teams to deliver fully integrated solutions
- Identify growth opportunities within existing accounts and contribute to new business pitches
- Ensure campaigns are insight-driven, culturally relevant, and deliver measurable impact
What We’re Looking For
- Extensive experience (8–12+ years) in PR/communications, ideally within an agency environment
- Proven leadership across FMCG and consumer brand campaigns, including global activations
- Strong strategic thinking with the ability to translate insights into compelling campaigns
- Demonstrated success managing senior stakeholders and complex client relationships
- Deep understanding of earned media, influencer marketing, social strategy, and integrated comms
- Commercial acumen with experience managing budgets and driving account growth
- Exceptional leadership and team development skills
Why Join Us?
- Work on globally recognised brands shaping culture and conversation
- Be part of a collaborative, forward-thinking agency environment
- Opportunity to lead high-profile campaigns with real impact
- Competitive salary and benefits package
- Clear progression pathway into senior leadership roles
Ready to Apply?
If you’re a strategic leader with a passion for consumer brands and a track record of delivering bold, culturally relevant campaigns at scale, we’d love to hear from you.